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Browsing: Slideshow

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Small And Minority-Owned Businesses: Seven Tips To Rebound And Rebuild After Unrest

It is no secret, small businesses play a vital role in the United States by generating approximately 66% of new jobs and contributing hundreds of millions of dollars into our nation’s economy. Black-owned businesses in particular, such as those in Ferguson, Missouri, where a Grand Jury’s decision not to indict Police Officer Darren Wilson for the death of Michael Brown has led to rioting and looting, are critical to building prosperity in their communities. To encourage and…

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A Positive Brand Identity Turns Consumers Into ‘Frands’

Franding is a new and exciting concept, and it will help you develop your brand into a consumer loyalty magnet. Simply defined, a frand is a loyal fan of your brand. While the definition is elementary, the results can be dramatic. Everyone has read stories where consumers line up for hours, even overnight, to purchase a sale-priced popular brand item. Because of the product’s brand, a loyal following of “frands” appear whenever there are new…

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Why I Left a 6 Figure Job to Become an Entrepreneur

I did everything that they tell you to do. I had the degree, the condo, the six-figure salary, and the prestige of working at one of the world’s top consulting firms. I was also absolutely miserable. Sunday was always the worst day because Sunday meant that Monday was just around the corner. On Monday the countdown began – four days until Friday, three days, and so on. At the age of 27, being this unfulfilled…

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Philly Is Home to the First Black Woman-Owned Comic Book Store

I was on Facebook when I saw this link about this black woman in Philly that has opened a comic book and coffee shop. I was elated myself. Can you say, “road trip?” I saw the link from Comic Beats first, but the initial interview was on Philly.com. Philadelphia now has a comic book store owned by a Black woman! As the comic/nerd culture increases in popularity, black comic book writers, artists and enthusiasts are increasing in numbers…

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A Branch of Hope

Integrating technology into classrooms has been on the rise the last few years. Students have access to laptops, tablets, and smartboards to help assist their learning experience. All of these devices have certainly helped the visual aspect in the classroom, but one woman has tackled the challenges facing students with hearing disabilities. Renee Kakareka, a recent graduate of Philadelphia University, launched Olive Devices to start getting help for those in the classroom who need it.…

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17 Hard Truths About Owning A Business

The reasons that anyone decides to venture down the path of business ownership vary. Maybe it’s the allure of setting our own hours. The chance to call fuzzy slippers and pajama pants “work clothes.” The opportunity to do business the way it should be done. But for all of us, there’s one inarguable reason: the chance to finally put energy into building our dream instead of someone else’s. With the decision to launch a business,…

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6 Small Business Marketing Growth Strategies for 2017

Any good marketer knows to keep an eye on the future to stay ahead of the curve on new trends, emerging marketing channels, and other fresh ideas to deliver brand messages. With 2016 in the rear-view mirror and 2017 flying down the pipeline, now is the time to start examining what the New Year is going to mean for marketing. Here are six marketing growth strategies to help your small business succeed in 2017. Marketing…

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10 Business Books Every Entrepreneur Should Read in 2017

Bill Gates recently released his favorite books of 2016. Claiming he averages about one book a week, the billionaire business magnate says reading is his “favorite way to learn about a new topic.” W e were inspired to put together our own reading list of some of the best-selling business books of the year. Here’s a selection of 10 must-reads that we think have the potential to transform your business and take it to the next level.…

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Top 3 Conferences for Entrepreneurs in 2017

Are you looking for a big New Year’s resolution that will help you elevate to the next level of your career? You should consider making a strong effort to attend more conferences in 2017. Attending conferences added so much value to my life in 2016. I formed friendships with incredible entrepreneurs, landed some big deals, and gained the inspiration I needed to reach my goals in 2016. I will be attending even more conferences in 2017. The hard part is…

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A Genius Idea

At some point in man’s life he and a friend will get together and talk about their dream of owning a bar. For most men this just stays as an idea, but for Luke Bowen and Trevor Hayward, they made their idea a reality. Evil Genius Beer Company is the result of their efforts and determination to reach their potential and not settle for anything less. Luke and Trevor were friends who attended graduate school…